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Monday, April 13, 2009

Who should buy Midway

Midway is on the chopping block. It's been a weird, relatively recent spiral for the game industry mainstay, but sadly, it looks like Midway may go the way of Atari or Acclaim (if it's lucky), reborn in another skin for a venerable brand.

So who should buy Midway? The brand's got cachet, IP, and ... loads of debt (likely the biggest stumbling block for purchase).

Allegedly, at least three companies are vying for Midway: Warner Brothers, Ubisoft and "a private Chicago investor" (not that that went well previously).

The first two are interesting options, I'm not going to speculate on the third, but what about a dark-horse fourth?

What about Epic Games?

Now, I'm being totally speculative, have no apriori knowledge, and this probably won't fly, but it struck me this morning that this could be a good match.

Think about it, Epic's into buying good dev teams in their bid for world domination (a la Chair Entertainment and People can Fly), Midway has a whole lot of experience using the Unreal Engine (basically making it their company-wide tech), but have grumbled about it (with some possible legal fallout that could be absorbed in an acquisition), the Unreal Tournament license has gone from Atari to Midway, and given Midway's current state, I doubt they can hold onto it.

I'm just saying.

I don't know what Epic's cap table looks like, if an acquisition is even feasible, what other discussions Epic is having with the likes of Microsoft in relation to the Gears franchise, or with Electronic Arts, who is the named publisher for the People Can Fly title, etc.

So, it's wildly speculative. But sometimes the more interesting Biz Dev thoughts are.

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SOURCES: Gamespot.com, joystiq.com, kotaku.com, Xbox.com, IGN, GameInformer, Official XBox Magazine, CNN, gamesindustry.biz, and others.

Monday, January 12, 2009

Video game middleware pricing, licensing, and positioning

For some time, I've been drafting a post with various directed thoughts around middleware pricing, licensing and product positioning for the vidoe game market -- both in general and relation to Gamebryo from Emergent Game Technologies.

After reading a post Saturday morning from Brett Seyler, Biz Dev manager for GarageGames's Torque SDK, I'm pulling out a subset of that content, and piggy backing off of Brett's post.

First, let me say the GG post has some very good, very candid information. I'm impressed with what GarageGames has done in the market, I personally share several of the same philosophical goals detailed in Brett's post, and he and I share at least some slant common background in that both he and I have had to make "a very weird kind of transition ... from that button up [financial services] world to the laid back, but hyper-competitive world of a startup software company". I probably could not agree more with him that "business is just business, and finding ways to succeed and get more done is universal across those kind of boundaries." (Frankly, the game industry as a whole would do better if they would get over their hubris, acknowledge this, and utilize applicable genuine big gun folks from other industries.)

And I empathize with Brett, because developing pricing and licensing models is wicked hard work -- "throw something at the wall and see what sticks" is a legacy (and potentially company-costing) way to figure out business models.

But ... ;-)

All that said, there's more going on in the GG post than just the listed "Pricing and Licensing" topic. It's a also a product positioning post, and there is intentional or misinformed placement of Gamebryo within the context of the post (which, to be fair, may be due to the candor and scope of the post, so it's almost guaranteed some things will fall out).

First (and easiest) to correct is Brett's mischaracterization of Gamebryo as an "upstart". Gamebryo is, in fact, one of the longest-standing and oft-used game engines in the market, reaching back to it's storied roots with Numerical Design Limited (NDL) and the NetImmerse engine. A lot of the same engine developers have consistently updated, redesigned, and re-architected the engine over the years to meeting the needs of interactive developers, and keep up with that changing landscape of hardware platforms. Gamebryo easily predates Torque (even in it's pre-GarageGames incarnation as the Tribes 2 FPS game engine developed by Dynamix in 2001).

Second, it's easy to see the "competitive positioning 101" marginalizing going on here.

(Hopefully, what follows will be articulate, and still respectful of GarageGames's positioning.)

In positioning your company and / or product, you obviously want to showcase why you're the only right solution for the problem, and why anyone else in the same space is either (a) not really a competitor, and / or (b) is missing the boat for actually solving the problem.

Brett posits the following in his post:
"Gamebryo has some good tech and a good marketing / sales team, but no dedicated studio to consistently test the tech and then demonstrate where they stack up next to Unreal or other AAA competitors, so I think they're doomed to fail in AAA."
Intentional or not, this is a masterful positioning statement. Acknowledging that it does tip its hat to Gamebryo's proven technology, it still attempts to do the following:
  1. Minimize the tech as flash over substance (just "a good marketing / sales team")
  2. Question our credibility (inferring "no dedicated studio" is a negative in Emergent's product / service offering)
  3. Ignore published titles to imply there is no way to measure how we "stack up next to Unreal or other AAA competitors"
  4. Marginalize us as being "only" a triple-A offering
  5. Sow the seed of doubt as to our viability (um, "I think they're doomed to fail")

These are easy enough to answer, and that one sentence gives me not only a springboard to refute the allegations, but a nice framework with which to do so.

Gamebryo: Proven Tech that isn't Flash (Minimize the tech as flash over substance)

Building on the freshly reiterated fact we've been around for a good while, keep in mind Gamebryo's been used in more than 250 titles, with more than a hundred more currently in development. This doesn't include academic, research, some government, and related licensees of ours, which makes this number go waaay up.

All of this is across multiple platforms -- more than any of our major competitors, and also more than Torque (and it may be more than any of our major competitors combined, but I need to fact-check that).

I also find this allegation from GarageGames interesting, since one of the things they try to head off is the perception of Torque (particularly Torque 2D) as being a Flash also-ran. (See, I made a funny with the title of this section, combined with middleware humor. Erm, I also totally dig Flash.)

Emergent's strength is making technology for your game (inferring "no dedicated studio" is a negative in Emergent's product / service offering)

There are pros and cons to developing / publishing games as part of a middleware business model. Same goes for not developing a game.

On one extreme is Epic, who makes their game engine to power Unreal Tournament III and impressive Gears of War 2, and licensing those game feature enhancements as engine enhancements for an ancilliary revenue model.

On the other extreme are hobbyist game engines that do nothing but make the engine (or subsets like math libraries or software rendering), with no vehicles exercising or demonstrating their tech.

Part of Emergent's business model currently is to not make games. We revisit it on a regular basis (like I said, there are pros and cons), but I think it's pretty important that I'm responsible for a product that makes technology so you can make your game. In my smaller moments, I like to say, "Your title won't be unrealized because we're making ours."

This lets us put more people working on the game engine tech and tools (and more people than GarageGames says they're putting on Torque 3D and its "parallel project").

And, we do make sure we dogfood our own technology by creating samples, demos, mini applications, and playable "games" that test, exercise, and showcase the features. We ship these with the product, with full source code and assets for our evaluators and licensees. Some of these we even make publicly available in playable binary form (like last year's GDC zombie shooter). And speaking of GDC, this year's attendees are in for a treat with our show floor demo (full disclosure: I'm the producer).

Like I said, we constantly evaluate our business models, but this is where we are right now. Gamebryo's power is in large part due to its flexibility, and the fact that you can make your game with the tech, rather than just cracking open someone else's game and -- after a boatload o' work -- running the risk of your title looking like you just re-skinned the engine provider's in-house game.

Our licensees showcase their technology -- and ours (Ignore published titles to imply there is no way to measure how we "stack up next to Unreal or other AAA competitors"

This one is odd, because for me the way to at least superficially measure tech is to look at the titles using it -- and like I said above, there are a lot of titles using Gamebryo.

If you look at just a sampling of titles built with Gamebryo, and current triple-A titles in the market, you'll see us included in big guns like PC MMO Warhammer Online: Age of Reckoning, multiplatform strategy title Sid Meier's Civilization: Revolution, and the upcoming console reincarnation of Splatterhouse. And it's not Crytek's or Epic's logo you'll find on the back of titles like the - current - way - I - spend - my - days - and - nights, Fallout 3.

Sooo ... I think I know how we stack up.

Emergent is AAA -- and then some (Marginalize us as being "only" a triple-A offering)

Gamebryo is proven in the triple-A market, but to marginalize it as being "just" triple-A is a clever way to try to convince licensees (and investors) that GG is going after a different market -- one served just by them.

One of my personal philosophies driving my participation in the game industry is to make the best tech available to people so they can make the best games. That's largely independent of budget or genre. This is a big chunk of why I made the jump from my previous more lucrative financial services gig (that and me just being personally passionate about games; and alliteration).

Sure, Gamebryo is in the headline-grabbing games above. But we're also a great fit for projects of various team sizes, budgets, and project durations -- well below the tens - of - millions - of - dollar, multi-year development cycle titles. And we provide the same great tech and tools to those teams.

As I've written before,

"... Gamebryo actually does hit the sweet spot for developing 3D interactive experiences -- of any size or type -- which for me means making sure we make the best tools and tech available to people making all sorts of games with all sorts of time and budget restrictions. Casual games? Check. Serious Games? Check. Triple A? Check. Commercial titles? Check. MMOs? Check. More? Check."

Not to belabor the point (and acknowledging I don't believe we can be all things to all people), we're also very well-suited for that class of game (with which I join Brett in championing) that is the less than big-box priced, but still innovative, unexpected, and just plain fun title.

As an example, yes, we're in the excellent Sid Meier's Civilization: Revolution. We're also underneath Hidden Path Entertainment's Defense Grid: The Awakening, available from Steam for ~$20.


It's important to say I would in no way characterize Defense Grid as a "budget" title. I would characterize it as that new breed of title that is high production value, great bang-for-the-buck, and innovating under new challenging models of budget and timeline constraints. You should play this game.

Last year, Gamebryo launched our "Casual" program, and while this particular section of the game development market needs a new moniker to showcase the diversity in titles, budgets, timelines, and innovation we're seeing in the space, what hasn't been ambiguous is our success with the initiative. Full Gamebryo, but tailored for your project constraints? Huzzah!

Going back to Brett's contention of shrinking high-end game budgets, I do question his reduction of the AAA addressable market (I'm not sure what he's using to quantify it); though he may just be doing this as an artifact of arguing that's not an addressable market of interest to GG.

While I agree Epic is the well-hyped name in the high-end space (and Brett has some good barbs on that front), budgets for high-end games (and therefore addressable market dollars) have significantly expanded this console generation. While big-budget titles may have had budgets of $10-15M in the Xbox, PS2, and GameCube days, today's titles of the equivalent caliber can run budgets of $25M or more. Since the number of title starts hasn't lessened, linear math says this is ostensibly doubling the addressable market dollars a middleware company could conceivably go after -- but that's independent of the additional growth the industry is/was seeing, at least prior to the economic downturn. If you look at the dollar value of the AAA market as compared to the non-AAA, you could argue triple-A title starts could be anywhere between an eighth to a twenty-fifth of the rest of the market before those addressable dollars started getting smaller than the addressable dollars of those other projects.

Besides, I'm a big fan of scrappy, aspirational companies upsetting the status quo -- regardless of vertical market.

(As an aside, independent of its representational accuracy, for whatever reason I'm tickled by this graphic of Brett's, and Mark Rein's encrumbed face. Dunno what that says. Maybe it's because pecan pie is my favorite?)

Brett Seyler AAA middleware pie diagram

(As an aside aside, I think I've used more parentheticals in this post then I have ever used in a post; if not in a given month.)

We're diversified, and we're here for our licensees (Sow the seed of doubt as to our viability)

Just like middleware is not "our game in a box" (above), it's thankfully also not "your game in a box" (if it was, everybody could make your game, out-of-the-box).

I feel that Gamebryo is a great fit for triple-A projects; but we're not "just" for triple-A titles.

I also believe Gamebryo works well for casual projects; but we're not "just" casual projects (or whatever we name this broad swatch of opportunity that exists between hobbyist and Big Studio).

And while Brett doesn't really talk academics as licensees (which is odd, since I thought roughly half of GG's revenue comes from that constituency), but we've got those folks (including students) covered, too.

I get that Gamebryo isn't for everyone. Being a bit snarky, maybe those folks not needing to save money and time by licensing proven tech that also includes a boatload of additional middleware integrations shouldn't license us.

Being less snarky (and totally honest), I do know Gamebryo isn't for everyone. There are some titles that plan on being so specialized, they don't know if customizing licensed tech will save over building their own from the ground up. There are other projects that might require our tech to be so generalized it would be no good many of our licensees (platform-specific or otherwise).

There are others that don't have the budget or need or for a commercial game engine offering. for some, Flash is a better option (depending on their needs).

And so on.

The good news is we have past licensees who had a later project that wasn't a match for our tech, and come back to us when they have one that does. We have had prospects for whom we genuinely weren't a match, and because we had the conversations and they knew what we were about, they followed up with us when they had projects that were a match -- and they've been tremendously successful.

Multiplatform support, flexibility and extensibility for developers, enabling the power of multiple hardware threads -- these are core product differentiators for us, and they benefit our licensees.

Steady, hardened releases, ongoing new features and functionality, new licensing programs to address customer needs, responsiveness to market and developer requests, tighter platform partnerships benefiting teams at the technology level -- these are all hallmarks of Gamebryo releases.

Those things -- which enable time and cost savings for licensees for all types and constraints -- are what make us successful in the middleware space.

Make no mistake, it's challenging out there right now. There are a bunch of new middleware competitors cropping up. Studios are changing their business models as they react to immediate events, acquisition changes, the "professionalizing" of the industry, a wicked tough global economy, and knee-jerk Wall Street reactions. These all make for the challenging problems we're trying to solve in product positioning, licensing, and pricing models.

Again, I really respect what Brett laid out in his post, and I'm grateful for the springboard it gave me (if you've read this far, maybe you're not ;-).

Comments? Hit me up through my Web page (please include a working Email). Or you can always reach me through LinkedIn, Plaxo, etc.

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SOURCES: Gamespot.com, joystiq.com, kotaku.com, Xbox.com, IGN, GameInformer, Official XBox Magazine, CNN, gamesindustry.biz, and others.

Wednesday, January 02, 2008

The post I didn't write

I had folks ask me about one of my recent posts, where I said,
"And stay tuned -- there's another reason I'm coming clean about me and Emergent."
No, I didn't forget to write that particular post -- it just didn't need to be written.

The short of it was Mark Rein over at Epic Games was calling out my company Emergent Game Technologies, and trying to downplay our game engine (odd, I know -- since they have a game engine).

I was going to write a post about being flattered to be noticed by Mark, and call out what he's doing for what it is -- "Competitive Positioning 101" (like what Visa does with their competition: "... but they don't take American Express.")

But then my President and CEO were interviewed on Gamasutra about the whole thing, and anything I write would be beating a dead horse.

So, read the Gamasutra article. And stop beating dead horses.

"Emergent's Selzer, Johnson Rebut Epic Claims"


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Wednesday, July 11, 2007

Nintendo and Sony E3 press conferences ...

I'm on my way to Houston, so I can't do a blow-by-blow of the Nintendo and Sony press conferences like I did for the Microsoft conference.

Check out Kotaku.com for the Sony and Nintendo live blogging recaps.

Nintendo left me a little "mheh", from the recaps. But they're sitting pretty, and the just-announced Wii Fit concept looks very cool.

Sony's tossing down the gauntlet (ostensibly to Microsoft), with some of the big stuff being a new PSP this September (smaller, slimmer, lighter, with better battery and video output).

Oh, and Haze and Metal Gear Solid 4 are PS3 exclusives (the former at least probably just time-bound).

As far as partnerships, according to Kotaku, "Very soon [NCsoft] will be bringing there expertise to the PS3 exclusively. The games will be based on both new and current IP." They will be the Sony MMO dawgs. That's a big deal, and interesting. Both NCsoft and Sony Studios Austin are in (wait for it!) Austin.

More on the PS3 front, Folk Lore continues to intrigue me, as does the (I'm sure) deceptively simple brilliance of LittleBigPlanet. And the just-announced Echochrome looks phenomenal. Honestly, these last two games, to me, speak volumes to Sony's innovation.

And Killzone 2 might be the title to beat next year, but it should be, given how long we've waited since E3 2005.

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Monday, July 09, 2007

PS3 price drop and fallout ...

There are no secrets anymore.

Sony announced yesterday they're dropping the price of the 60GB PS3 -- from $599 to $499 -- and introducing a new 80GB SKU at the old $599 price point. The 20GB model, which was at the $499 price point, was discontinued some time ago.

Everyone from Forbes to Business Week to Bloomberg Worldwide is carrying the story today, and while there's some interesting analysis, it's not real deep, and (from the mainstream press), not very historied.

All of these things had been out on the Net for a while, so this was no real surprise.

Discontinuing the 20GB model? Check.

The creation of the 80GB model? Check.

The $100 price drop? Check. Check. Check.

This last one ties into this post's opening statement -- There are no secrets anymore.

Rumors started sprouting up on this at least on July 5th, with leaks from Circuit City, Best Buy, and Target. There was confirmation that at least two Target stores broke the street date of the $100 price drop starting Friday.

The bigger deal is Sony was forced to announce the price drop yesterday (July 8th), rather than as part of their E3 press conference (scheduled for Wednesday, July 11th) -- That's a 3-4 day push. Power to the InterWeb Peeps. Or something.

(And not to overly badmouth Sony on this front; Microsoft's hand was similarly forced on the reveal of the Xbox 360 Elite.)

So, what does this mean, from a business perspective, and to gamers?

Sony thinks it'll mean they'll double their PS3 shipping estimates. Analysts (like Michael Pachter) think they'll at best increase them by 50%.

Me? I think the other consoles will benefit.

First off, at $250, I don't think Nintedo's Wii is impacted at all. If they become impacted, Nintendo has room to drop the console to $225 or $199. They're in a sweet spot -- if they could just keep up with demand.

Let's look at the PS3's new high-end SKU (hey, anyone else remember Sony saying "no" to multiple SKUs?). For $100 more you get 20GB more and a copy of MotorStorm. Not bad, but not a great deal, by any stretch.

For $20 less, you get the Xbox 360 Elite, which has 40GB more hard drive space than Sony's new high-end -- and HDMI output and everything else. I can't tell whether the Elite's been in demand or short-supplied (if so, why? To increase the perception of demand?), but starting last week, I saw in-stock Elite's at GameStops, Targets, and Wal-Marts. Something's up.

But what you do get for $20 more paid to Sony is Blu-ray DVD. That's a $200 external (HD DVD) add-on from Microsoft.

But let's just look at the console portion, since it looks like people aren't buying the PS3 for the Blu-ray.

What if Microsoft drops the price of the Xbox 360? Currently, there are 3 Xbox 360 SKUs:
  • Core -- $299, wired controller, and no hard drive (aka, "The useless SKU", IMHO)
  • Premium (or "Pro") -- $399, wireless controller, headset, and 20GB hard drive
  • Elite -- $479 -- $479, wireless controller, headset, 120GB hard drive, 120GB hard drive, and sexy black

If you go to Xbox.com, you'll see something pretty interesting. While the "Core" is stilled called "Core", the "Premium" is now simply listed as the "Xbox 360 System". This is huge, as it implies this is the mainstream SKU, and the Elite is the upper SKU.

Conceivably, this means "goodbye" to the Core (please), and a price drop on both the mid-range and Elite SKUs. Or, on the outside, reduction in product line to just the Elite, and a price drop.

Microsoft has said they're working to shrink their 90nm Xbox 360 CPU chipset down to the 65nm scale, which are (obviously) smaller components, but they also use less electricity, run cooler (a boon to 360 owners and the alleged 33-502% failure rate), and most importantly to the above argument, are cheaper to mass-produce. What hasn't seemed to make general news is they're also looking to do the same to the GPU chipset, further reducing cost.

Analyst projections have set an Xbox 360 price drop for this fall, but if Microsoft's chip roadmap is on track, they have room to do an early price drop, if the Sony announcement forces their hand.

Most likely though, in the face of their financials hit related to the "Red Ring of Death" 3-year warranty announcement, Microsoft may choose to tough it out until this fall, and announce a price drop at the Halo 3 launch, or (honestly) afterwards, if that game drives high console purchases at the current price points (why drop prices if people are buying your product at a higher margin?).

As an aside, people shouldn't badmouth Sony too much for dropping the price of the PS3 as being indicative of their backs being against the wall. As they'll tell you, they've moved more PS3s in the same time period than they did PS2s. Now, that's positive spin, as that's shipped units (not necessarily purchased); the PS2 was selling to a less game-available market; they didn't have the competition of a resurrected Nintendo they helped almost kill (or the lack of SEGA competition, which they did kill); and they didn't have to deal with the upstart Xbox (which wasn't even supposed to be a contender, and now dominates in some ways). And, percentage-wise, PS3 sales suck compared to the PS2 sales.

And keep in mind Sony dropped the price of the PS2 eight months after launch, and they're dropping the PS3 seven months after launch. Know you're history, kids.

Speaking of which, what about Sony's still market-dominating PS2? Did you miss that a slimmer, lighter (900 to 600 grams for the base unit, and 350 to 250 grams for the AC adapter) version is creeping into the marketplace? This smaller unit is cheaper to produce, so there could be a fall or holiday drop (from $139 to $99), should Sony want to further muddy the waters.

So what's the net-net?

Expect an interesting E3 this week, as Sony tries to sell how big their price drop and new SKU is, and the other console makers do (or don't) react to it.

More telling will be sales of all consoles in the next several weeks (the price drop for the 60GB PS3 is rumored to be effective July 12th, but the 80GB SKU won't be available until August, which may cause potential buyers to not act on the price drop, as they wait for the upper-end SKU's availability).

And what comes out of E3 this week will be telling. What's gamers' perception of the console of choice, based on games introduced at the show? For example, if Microsoft's biggest announcement is Gears of War on PC, that doesn't really help the 360, per se.

This fall and holiday will be even more interesting, as the Xbox 360 install base is re-assessed on the basis of Halo 3 sales and Sony competition; Sony reassess based on the price cut and new SKU, and Nintendo re-assess based on catching up to demand, and any impact to a possibly reduced PS2.

For analysts, a lot of fodder for ivory tower theories. For business folks, a lot of data and trends to assess, and and for gamers, just good times ahead as all of the console makers try to drive price down and increase the quality and content of service and product offerings to get you to buy their consoles.

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Thursday, July 05, 2007

Pre-E3 coverage ...

Next week is E3, and even though it's a scaled-down, arguably insiders affair, the pre-coverage is pretty hefty, and pretty exciting.

GameSpot.com now has their E3 microsite up, and is tracking a wealth of E3, and tertiarilly E3 happenings, as is IGN.com.

Also, Eurogamer has (an at least current for now) list of the games of E3.

Not everything at E3 will be playable, but I'm looking forward to the playable, new announcements (a la Electronic Arts), and if anything anecdotally interesting comes out of the parties (mostly because I like the slant alliteration of the phrase "anecdotally interesting").

So what am I excited about? (List scalped from Kotaku.com, who scalped it from Eurogamer, who really should have just pointed to IGN.com.)
  • Call of Duty 4: Modern Warfare (PS3, Xbox 360) -- CoD is a stellar franchise, and I want to see what they do to the modern world.
  • Enemy Territory: Quake Wars (PC, PS3, Xbox 360) -- Battlefield, but with a cooler mythos. Hope it runs better than Quake IV.
  • Spiderman: Friend or Foe -- Anything comic book related for me. Anything.
  • The Witcher (PC) -- Dark, twisted, adult-themed RPG with moral ambiguity? Sounds like my toy job!
  • Fallout 3 -- Middlingly. I'm a big Fallout franchise fan, but this one's a ways out.
  • Devil May Cry 4 (PC, PS3, Xbox 360) -- You seriously don't need me to explain, do you?
  • Rocketmen: Axis of Evil (PC, PS3, Xbox 360) -- "The game is a top-down action title that is something of a mix of an old-school stage crawler with Robotron controls.... you advance through levels while plowing through countless numbers of unnamed soldiers."
  • Talisman (PC, PS3, Xbox 360) -- I think online board games are the New Hotness. Or the new flash-in-the-pan. Which still makes them hot. And this one is a fantasy-themed boardgame with 4-way play.
  • Cliver Barker's Jericho (PC, PS3, Xbox 360) -- Cliver Barker's Undying has some of the best audio on a game to date. And it had good gameplay. And Clive Barker's a talented storyteller. Twisted, but talented.
  • Rise of the Argonauts (PC, PS3, Xbox 360) -- Like comic books, anything mythology related. Please don't suck.
  • Turning Point: Fall of Liberty (PC, PS3, Xbox 360) -- In this alternate history FPS, the cab that hit Winston Churchill kills him, and the Nazis take over Europe. Now, it's 1952, and they're invading America.
  • Age of Conan (PC, Xbox 360) -- Bloody good fun.
  • Hellgate: London (PC) -- Just because I still like the premise, have been rooting for it for a long time, and want to see how the free-versus-subscribtion thing works out for them (and us).
  • Medal of Honor Airborne (PC, PS3, Xbox 360) -- Gameplay videos have been me excited about the franchise again.
  • The Simpsons (PS3, Xbox 360, Wii, PS2, PSP, DS) -- Hey, Matt Groening is the final boss!
  • Dungeon Hero (PC, Xbox 360) -- I have this unnatural attachment to all things GameCock (even if they don't return my Emails). But this is a dungeon crawler without the boredom. Sign me up!
  • Fury (PC) -- MMO without the grinding? PvP? Maybe I'll see you in the demo this weekend.
  • Hail to the Chimp (PS3, Xbox 360) -- Love this game. Man crush on Wideload and Alexander Seropian. 'Nuff said.
  • Mushroom Men (Wii, DS) -- Oddworld aesthetic. 'Shrooms. Need I go on?
  • Two unannounced titles from GameCock (One's probably Section 8)
  • Metal Gear Solid 4 -- I'd love an Xbox 360 announcement on this next week, but the game alone, with its hopefully challenging moral mechanics and deep storytelling, has got my attention.
  • Fracture -- This "terra-deforming-as-weapon" from LucasArts has be sweaty palmed. No new news on The Force Unleashed, though?
  • Kengo: Legend of the 9 (Xbox 360) -- I think this is Majesco's first next-gen game (it's at least their first 360 game). Looking for more info, but looks like a Dynasty Warriors-esque take with 9 historical Japanese figures.
  • Blue Dragon (Xbox 360) -- Really want to play this bad boy ...
  • Fable 2 (xbox 360) -- The single-player RPG to beat on the original Xbox, let's see what the former Lionheads do under Microsoft's watch.
  • Halo 3 (Xbox 360) -- You think this wouldn't make the list?
  • Halo Wars (Xbox 360) -- Just for the trailer. Fortunately, leaks about the RTS gameplay have been positive. But they have to go up against Tom Clancy's Endwar.
  • Lost Odyssey (Xbox 360) -- Gorgeous. Just brutal and gorgeous. "We are the Knights Who Say Ne -- Oh SWEET MOTHER! MY EYES! MY EYES!" [*gushing blood*]
  • Mass Effect (Xbox 360) -- RPG of the century? Mayhap.
  • Unannounced XBLA titles (Xbox 360) -- Knock my socks off. You keep dissing my proposals, but you keep giving me stuff I like. So we're good.
  • John Woo's Stranglehold (PC, PS3, Xbox 360) -- I'm excited about this. More I see, I'm excited.
  • Unreal Tournament 3 (PC, PS3, Xbox 360) -- Unreal Championship II was under-appreciated, maybe because it was a gamers game. This looks to be that and more.
  • Beautiful Katamari (Xbox 360) -- We've suffered long enough without beauty, thank you very much.
  • Dynasty Warriors: GUNDAM (PS3) -- Honestly, I just want to see if they can take this Artichoke and jelly mix and make it work.
  • AION (PC) -- An MMO without grinding, and a leveling system "not like you'd expect"? Demons versus angels (ish)? Wings for both factions (no @#$%^&! earning mounts crap)?
  • Dungeon Runners (PC) -- I'm playing the free version of this MMO from NCsoft, and really enjoying it.
  • Richard Garriott's Tabula Rasa (PC) -- He gets to put his name on it. I want to support that.
  • Condemned 2 (PS3, Xbox 360) -- Sequel to the early Xbox 360 sleeper hit, now bloodier, with a revamped combat system and (wait for it!) multiplayer!
  • Gas Powered Games' RPG (PC) -- I respect GPG, so I'm waiting to see this.
  • Iron Man -- Anything. Comic book. Related. (Anything.)
  • TimeShift (PC, PS3, Xbox 360) -- Rescued from the steaming pile of crap not being all it could be, the revamp looks to wow.
  • Heavenly Sword (PS3) -- This could be a console seller for Sony. Hey, it got teased on Heroes.
  • Killzone 2 (PS3) -- C'mon, show me something to wash the tast of the lied about "not-prerendered" debacle.
  • LittleBigPlanet (PS3) -- Have you seen the videos? How fun is this?
  • The Agency -- An MMO from Sony that's not fantasy-themed, and not half-baked sci-fi license. Just don't be stealing from the DC MMO talent pool, kids.
  • BioShock (PC, Xbox 360) -- I want to play this game. And struggle with the choices I've made.
  • De Blob -- THQ is a savvy publisher. And I really like the art aesthetic.
  • Assassin's Creed (PC, PS3, Xbox 360) -- I think they're hiding the full awesomeness that is this game.
  • FEAR sequel (PC, PS3, Xbox 360) -- The first made me almost soil myself. Raise the bar, Warner.

This is just the stuff we know about. I'm hoping we get some surprises from folks not yet announced. Certain Affinity. Junction Point. More GameCock than you can shake a stick at. And so on.

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Thursday, June 14, 2007

Back in the saddle ... (Updated)

I haven't written in a week. Fine. I've been on vacation.

Apologies to those of you who hang on my constant industry updates and insights, and ...

Y'know what, screw it. People who need daily updates probably stopped reading this thing a week ago.

For those sentimentalists among you, I'm going getting into the WayBack Machine and doing a post similar to the original "Xbox Buddies Newsflash" of years ago -- lotta brief summaries.

In brief:
  • Video game comics
  • Tenchu Z
  • Castlevania film update
  • Gamecock's EIEIO
  • Halo 3 "goodies"
  • Soul Calibur IV (video)
    (Updated)
  • Xbox 360 changes
    (Updated)
  • David Jaffe
  • Gears of War DLC
  • 3D Realms announces announcements
  • BioWare's 2009 MMO
  • Carmack's game engine (video)
  • Junction Point updates
  • Steamed Capcom?
  • Sony launches blog
  • Dark Sector due 2008
  • Episodic content expands
  • Usability and Human Factors
  • Peter Cullen (video)
Here we go ...

Video game comics:

It's not just Halo and Marvel -- now Gearbox Software and Dynamite Entertainment are going make a comic book series based off upcoming Brothers in Arms: Hell's Highway. Relative newcomer Dynamite is pretty amazing to me (check out their titles), and I'm looking forward to more comic book goodness from them.

Tenchu Z:

Tenchu Z finally hits the Xbox 360 stateside. The Japanese demo I played way back when left me underwhelmed, but I'm sure this thing has gotten at least two coats of polish since then. And there's the overwhelmingly redeeming facet of getting to fight pirates -- as a ninja. Seriously.

Castlevania film update:

Paul W.S. Anderson (Mortal Kombat, AVP: Alien vs. Predator) is out. Sylvain White (Stomp the Yard, Ronin) is the new Castlevania hotness. To quote Kotaku's Michael Fahey, "So we have a relatively untested director with one major sleeper hit under his belt, but White is also slated to direct Frank Miller's Ronin, and Miller's properties aren't exactly fluff that studios hand out to just anyone."

Gamecock's EIEIO:

This is mainly for its local Austin connection (and my respect for these particular industry folks). but indie-publisher-looking-to-break-the-deep-pockets-mold Gamecock Media is throwing a party at the same time as this year's greatly reduced Electronic Entertainment Expo (E3). Gamecock's shindig is called the "Expo for Interactive Entertainment: Independent and Original" ("EIEIO"; those guys are nothing, if not punsters).

The gig looks to be shaping up to be less inclusive and more Gamecock-y, but they've got 6 titles for which I'm already stoked, and promise two "major unannounced next-gen titles" (does anyone ever promise two minor titles?). I'm guessing at least one of those two will be from Big Rooster.

Gamecock has not knocked down my door and invited me to their party. I'll let you know if that changes.

Halo 3 "goodies":

Can't get enough Halo 3, now that the beta is over?

Get ready for two, limited-edition wireless controllers (one Spartan, one Covenant), and a limited-edition wireless headset. The controllers will set you back an extra $10 (at $59.99 MSP) over the non-LE wireless controllers, but you get a free Halo 3 figurine. Given the art and figurine are designed by Todd McFarlane (an amazing business and licensing creative), I'm looking for pretty-to-look-at, non-functioning tchotkies. One would hope this applies just to the figurine (Toddy, I like your stuff, but if they aren't fully articulated, it's just your take on the Precious Moments concept).

Better picts of the accessories are available at spawn.com.

(I wonder if JoyRide Studios lost the Halo franchise to McFarlane Toys? That would be sad.)

Soul Calibur IV:

I'm sorry, but weapons-gimmicky button-mashing franchise Soul Calibur is my favorite fighting game. I'm so happy Soul Calibur II now plays on the Xbox 360. And I don't feel like I missed out on the PS2-only Soul Calibur III, given critical and popular reception. But Soul Calibur IV looks to add beautiful interlocking fiber armor and more ... Ivy (fans of the franchise know what I mean). And, so far they're guaranteeing 60fps and 1080p when the game hits sometime in 2008. Buttery ...




UPDATED: I like this open letter to Namco posted on Kotaku.com.

Xbox 360 changes:

Picts of cracked open repaired Xbox 360s reveal something interesting. A new (additional) heat sink / pipe combo.

So, if we tally up the following:
  • Heat sink / pipe combo (now)
  • Quieter DVD drives (now; in new units and some repaired units)
  • Smaller, cooler, cheaper CPUs (July-ish)
  • Smaller, Cooler GPU (Fall 2007)

By this Christmas, we should see a quieter, more robust 360 -- a scant three years after the console's release.

UPDATED: From Microsoft (a la Kotaku.com):

"Regularly updating console components is commonplace within the industry
and is a standard aspect of the business for a variety of reasons including cost
reduction, improved manufacturability and improved performance."

David Jaffe:

The dude behind God of War and Calling All Cars might be making good on his "going independent" mutterings. Cell phone picts have surfaced on Jaffe's site, indicating an in-process build out, possibly of a development studio. Will he become a Sony "Second-party" Dev (playing it safe), or will he branch out and show some Wii, 360, PC, and other love? We'll see ...

Gears of War DLC:

A Gears of War free title update (with new achievements) hits late tonight (June 14th) / tomorrow. It'll add eight new achievements for the "Annex" game-play type and Hidden Front Maps. It also includes an improved version of the "Roadie Run" controls.

Also, according to Major Nelson:

'The "Annex" gametype is now available for free and the "Hidden Fronts" Multiplayer Map Pack is available on Xbox LIVE Marketplace for 800 Microsoft Points. All four multiplayer maps will be available for free after Sept. 3, 2007.'

3D Realms announces announcements:

3D Realms, the developers of the forever-in-development Duke Nukem Forever, have two upcoming non-DNF announcements. Says creative director Raphael Van Lierop:

"I can say that we have a big announcement coming in the next four weeks, and I'm not sure, but I believe we have another major announcement coming in the next four to six months... while I can't say exactly what these are, are they about Duke Nukem Forever? No."

BioWare's 2009 MMO:

BioWare Austin's (Star Wars-themed?) MMO opus won't be hitting until 2009. Yes, "9". Last I heard, they were using a middleware solution so they wouldn't have to build their own engine, so maybe all the extra time is for incredible MMO add-ons and deepenings. PvP newness. Branching paths to the nth power. Cross-platform play. Voice acting for every NPC organism (call me). Important stuff like that.

Carmack's game engine:

Demoing during a Steve Job's keynote address, id Software's John Carmack showed off the new "id Tech 5" game engine -- designed for Xbox 360, PS3, PC, and ... Macintosh. Looks slick, promises to make amazing development easy, blah blah blah.

It is cool that it seems to decouple the game play from the asset reworking, so, after finalizing game play, you can still "put artists on it to go ahead and make it look as good as we have time and resources to do."



Junction Point updates:

Another on the Austin gaming connection, over at the recently reworked junctionpoint.com, new concept art for unnamed game(s) is showing up throughout the pages. And there's a new, bare-bones WordPress blog for Warren Spector and other Junction Point devs to use as a pipe through which to share their brilliance with the rest of us.

Steamed Capcom?:

Capcom's jumping on Valve's Steam distribution / download service, which is huge. Microsoft, Sony, GameTap, RealNetworks, Valve -- there are a ton big (and a plethora of small) players in this space. As broadband speeds increase, ultra-wideband wireless becomes a reality, and fiber becomes the norm, the winners are going to win big.

Sony launches blog:

Joining the now-gen, Sony has launched an official Playstation blog, with the inaugural post by none other than President & CEO Jack Tretton. Some good, reasonably transparent stuff here.

Dark Sector due 2008:

For gamers, this holiday is going to rock. For those (like me) waiting for Digital Extremes' Dark Sector, you're going to need to wait until after the holiday. According to D3Publishing:

"We've decided to pull Dark Sector out of a very crowded holiday season and it is now slated for release in Q1 2008."

Episodic content expands:

Telltale Games got a $6 million influx. What they're using it for is more of their successful multi-platform episodic content.

Honestly, "Episodic Content" and "Digital Distribution" are two of the two New Hotnesses of gaming, so Telltale is on the forefront, and playing this wicked smart.

Usability and Human Factors:

Usability is not a choice. Good usability is. So I like this apropos Penny Arcade strip. Devs, take note.

Peter Cullen:

Peter Cullen, the voice of Optimus Prime in the 80s cartoon, upcoming Michael Bay Movie, and video game tie-in, gives a brief video explanation of his role and the voice of Optimus. As a voice actor, I'm inspired. As a fanboy, I have goosebumps.

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Thursday, May 03, 2007

New "Gears of War" maps ...

Epic Games has just released the "Hidden Fronts" Multiplayer Map Pack 2, which includes four new Gears of War maps and will set you back 800 Points ($10 USD, per the Microsoft Points Converter). The maps will be free after September 3, 2007.

Here are the maps:
  • Bullet Marsh -- "Kryll-infested swamp"
  • Garden -- "overgrown and crumbling conservatory"
  • Process -- "subterranean Imulsion processing plant"
  • Subway -- "Timgad’s Central Subway Station"

Full details here.

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